SELLING? NEVER SHOW THE HOUSE YOURSELF
April 28, 2016 | Richard Sites
There is a saying, “Telling is not selling”. Although we all know this, one of the worst things you can do when selling your house is to show it yourself to buyers. Why? Because you will want to “tell” the buyers all the special things about the house none of which involves “selling the house”.
I decided to write this after an incident which happened last week, although it has happened before.
I took some buyers to see a house in Admirals Cove priced around $1.5 million where the owner had lived in for 26 years. You can imagine how many little things were in a house that old, all of which she thought were special and we should know about them.
We moved slowly from room to room without her ever taking a breath or asking a question and the buyers eventually went numb from listening to her. She began to sound like Charlie Brown’s teacher in the Peanuts cartoons.
And no matter how hard I tried, I couldn’t tactfully get her to leave us to inspect the house in our own time.
What was even worse was in spite of all the little special things, she lives in a community where houses like hers are routinely torn down and replaced. And this is certainly the fate awaiting her house. She was basically explaining the details of a house that was destined to be torn down.
Another incident was exactly the same. A homeowner met me at the door and proceeded to smother me and my clients with endless details about the house.
Later, I got an automated “Feedback” request from the agent where I told him what had happened. After he forwarded it to the owner, the seller called and swore at me for having the nerve to tell him to back off…or take a walk when buyers are in the house.
Long story short: If you are selling, prepare the house then leave to allow the buyers to look, to contemplate and to talk about the house without you interfering. Don’t worry, they will know it is the kitchen when they see it, you don’t have to tell them. And telling them about the special carpet won’t help if they plan on tearing it out.
If you would like to have a conversation about getting your home sold quickly and smoothly, contact me directly at 561-762-4073. The market is hot, inventory is low and buyers are out there waiting. And remember, Hope is not an effective selling strategy.